Friday, December 28, 2007

New Year Brings Resolutions/Ads For Diet Products

As sure as the New Year will come and go next week, so will the resolutions and diet products that are advertised leading up to that day. Almost as soon as the lights are turned off the Christmas Tree on December 26th, hundreds of television advertisements start showing up encouraging people to buy their product for quick and long lasting weight loss. Of course, most diets that are started by people around the New Years Holiday do not last until the snow melts the next year. However, that does not stop people from making that age old New Years Resolution to lose weight and advertising agencies know all too well when their messages of the latest and greatest diet programs will receive the most attention from the public.

All this week I have seen advertisement for dozens of different new diet programs along with older programs that have been around for years. While all diets work in the short run, most diets will fail over time because it takes real work to lose weight and it takes even more work to keep that weight off over the long term. A few years ago, some friends of mine decided that the Adkins Diet was their answer for an ever expanding waistline because on that diet plan they could have as much meat and fat as they wanted. Of course, any diet program that advertises to people that love bacon, eggs and steak by telling them they can eat all they want and still lose weight is going to be successful in the short term. Of course, what the Adkins Diet does not say is that bacon, eggs and steak lose their appeal without the carbohydrates like bread and baked potatoes to go along with it.

If 2008 turns out to be like other New Years, millions of people will go on some kind of diet or weight management program next week and end that program before the end of January. In the mean time, dozens of diet marketers and companies will make a tremendous profit off of people that believe the first day of the New Year to be the best for making big choices like losing weight. There is an old saying that goes like this, 'patience is a virtue' and when it comes to dieting and long term weight loss that saying is very true. Like millions of other Americans I too am over weight and I often times dabble with new weight loss ideas that might help me lose some weight. However, in the end I always revert back to old habits that caused me to become overweight in the first place. Several years ago I decided to quit making New Years Resolutions and that choice was a good one for me because it is terrible for a persons self confidence every time they tell themselves they are going to do something and then fail because of poor self discipline.

Read more about Weight Loss:

Spare Tire Waistline - Food Police To The Rescue?
Reducing Portion Size To Help Weight Loss
Weight Panic Attack - Are People Getting Too Thin?
Weight Loss Vacation Newest Travel Trend
New Year Means It's Time To Diet

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